Google Ads Management

Skip the line. Win the click.

Targeted local Google Ads campaigns built around real ROAS — not impressions. Custom landing pages, weekly optimization, and a strategist on speed-dial.

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Mobile phone showing a top-of-search Google Ads listing for a tree service business

Why Google Ads

  • Dominate the Top of Search

    Be the first business your customers see when they're ready to buy. Paid placements sit above organic results, putting your offer in front of the highest-intent traffic in your market.

    Mockup of a paid Google Ads listing appearing above three competitor results
  • Be Found for Your Services

    We target the exact searches your customers are typing — "tree service near me", "dentist near me", "injury attorney near me" — and put your business in front of them at the moment they're looking.

    Google search bars showing high-intent local service queries
  • Drive Conversions & Business Growth

    Every click is tracked, every lead is attributed, and every campaign ties back to real revenue. Form fills, phone calls, and bookings flow directly into your inbox — not into a vanity dashboard.

    Inbound lead notifications from a Google Ads campaign

Our Process

Step 01

Initial Consultation Call

We start with a free, no-pressure conversation about your business, growth goals, and current digital presence. By the end, you'll know whether Google Ads makes sense for you — and what kind of return is realistic.

Step 02

Account & Market Audit

If you've run ads before, we audit every campaign, ad group, and keyword for waste. If you haven't, we audit the competitive landscape — who's bidding for your customers, what they're saying, and where the gaps are.

Step 03

Custom Strategy Development

A campaign plan tailored to your business. Keyword targeting, daily budget, geographic radius, ad copy variants, and conversion goals are all laid out in plain English before a single dollar is spent.

Step 04

Account Setup & Landing Page Development

Campaigns go live with proper conversion tracking, call tracking, and — where it matters — a hand-coded landing page built specifically for the ad. Generic pages bleed leads. Ours convert.

Step 05

Launch

Ads go live with tight tracking from minute one. Conversion data, call recordings, and form submissions flow into a shared dashboard you can check any time.

Step 06

Analyse Results & Iterate

We meet weekly to review what's working. Underperforming ads get killed. Winners get scaled. Budget shifts toward the campaigns actually making you money — no vanity metrics, just ROAS.

By the Numbers

  • $2.5M Pipeline Revenue
  • $615K Confirmed Revenue
  • $1,773 Avg. Deal Value
  • 10 Years Experience
  • 4.0 ROAS

Us vs Them

208 Marketing

What sets us apart

  • Hand-built local strategy
  • Custom landing page for every campaign
  • Weekly optimization + reporting
  • ROAS-focused — every dollar tracked to revenue
  • Direct access to your strategist
  • Transparent flat pricing
  • 10+ years of paid search experience
  • Local: we know the 208 market
Typical Agency

What you get elsewhere

  • Cookie-cutter templated campaigns
  • Generic homepage used as a landing page
  • Monthly (or "as available") reports
  • Vanity metrics: clicks, impressions, CTR
  • Account managers + ticket queues
  • Ad-spend % fees and hidden management costs
  • Junior staff running set-and-forget automation
  • Generic agencies far from your customers

Still happy with 'good enough'?

Stop bidding against your own ignorance. Let's build a Google Ads program that pays for itself.

Free 30 min No commitment Usually replies same day